
CORPORATE
ADVISORY
ACCELERATE COLLABORATION AT SCALE
​​Critical Mission works with leading industrial and B2B organizations to develop ventures that leverage the speed, scale,
and economics of open innovation, collaborative ecosystems and AI.
The Death of Traditional Corporate Development
Traditional corporate growth strategies inhibit innovation and the creation of early-stage ventures. ​​​​​​Learn how leaders are driving multi-model corporate development strategies to shape the future of markets and industries.
Discover & Validate New
Growth Opportunities
Identify emergent opportunities by exploring emerging tech trends and unmet customer needs. Identify attractive digital, software and AI solution opportunities.

Evaluate diverse venture development modes: venture studio, incubator, accelerator, CVC, or bespoke ventures - align your venture needs with corporate goals.

Align Venture Development
With Growth Strategy
Develop Your Growth
Strategy
Larger corporations have a built-in bias toward the “established and predictable” and fail to anticipate disruptions. We collaborate with our clients to create breakthrough growth.

Co-Create & Scale
Bespoke Ventures
Accelerate venture development with proprietary processes, tools and hands-on support. Collaborate to develop repeatable venture development at scale.

Corporate Innovation Workshops and Programs
Our innovation workshops & programs emphasize creative strategy workshops and action-oriented forums designed to quickly move concepts and projects to the next stage. Sessions are designed to help drive creativity, traction and speed.

Why Do Corporates
Need To Act Now?


Physical & Digital Worlds Are Fertile Ground For Growth
Global economies are dependent on ”mission critical” systems and the preservation of scarce resources yet, legacy systems cannot support
the performance required
to solve big societal and
business challenges.
​

Established Incumbent
Business Models Are Vulnerable
Developers inside established players
struggle to build new innovations on top of legacy mission critical systems that cannot support the scale and performance required.
Shared Innovations Through Open Ecosystems
Organizations will need to leverage relationships, ecosystems and open data through coalitions of diverse self-motivated participants.

Combinatorial Innovations Are Driving Adaptive Systems
Multiple technologies are converging and reinforcing one another creating combinatorial innovations that are enabling a new generation of adaptive systems.
Open Innovation Is a Minimum Requirement
Collaboration is at the core of the open-source movement; open systems and technologies will drive unimagined growth
and value.
Corporates Need To Partner To Extend Skills & Capabilities
Established companies tend to limit growth options to organic or M&A and early-stage ventures are a "no man’s land.”


The Age of Multi-Modal
Corporate Development
Many of the companies and maneuvers we observe are, for the most part, organic and internally focused or almost totally driven by acquisitions. Will this be enough?​​​
The expanding diversity of venture alternatives and inorganic growth maneuvers represents a shift in how companies will approach growth; leveraging balance sheet capital to add​ new skills, capabilities, and relationships.
​

Established Incumbents Are Vulnerable
​​While the business models that have driven large industrial companies in the past have been successful, their future viability is dubious due to open innovation, outdated technologies and legacy partnering policies. ​
These trends have left many B2B and Industrial OEMs open to disruption from both cloud infrastructure players who are “hollowing out” their OEM partners’ solutions as well as new market entrants. ​​​
Every Company Becomes a Tech Developer
​Software and digital technologies are displacing physical hardware and replacing labor-intensive services in nearly every market and application imaginable, and it shows no signs of slowing down.
In one form or another, every company is becoming a technology developer which is forcing businesses to re-think how they approach innovation and growth strategy.
​​


Co-Create New Ventures & Novel Solutions​
Leaders in diverse B2B and industrial organizations will need to consider multiple growth levers. Corporate development’s role will expand to enable multi-modal growth, weaving together new growth ventures with ecosystem-building, internal innovations, M&A, and more.

Select Clients
Critical Mission works with emerging technology ventures, diversified product and services companies, digital infrastructure providers and investors, as well as scientists, inventors and academics​. We are re-defining venture development for large established enterprises, leveraging open innovation to extend and enhance the value of your core business.

Come
Build
With Us
